Simran is the creative mind of SquidCat, Ink. She draws inspiration for her work from her family, friends, and adventures around the world. Her very simple goal is to create art that makes people smile.
In 2015, Simran challenged herself to draw every single day. Some days were good, and she drew full page illustrations. Some days were not as good, and all she managed was a doodle. But all kinds of (mostly animal) characters were born from those doodles…and eventually made their way to become the cards she makes today!
Simran uses watercolor and pens to transform those doodles into full compositions (along with a pun here and there, of course). The design is then scanned and tweaked to get ready for printing.
Creating cards with as little impact on the environment as possible is very important at SquidCat, Ink. All of our cards and envelopes are made with 100% recycled paper, and the clear sleeve they come in is compostable.